Pre-sale is open · 20% off through Oct 31 · Ships November 1st · Order now

Bag of Sarang Seoul Heat Korean-inspired tortilla chips with chips, red chili peppers and gochugaru flakes flying around it

Love
at First
Crunch.

Korean-inspired tortilla chips, fried in avocado oil.
Bold gochugaru heat, deep umami, zero junk.
Fried in Avocado Oil
Gluten-Free
Non-GMO
Kosher
All Fun, No Junk
Co-founder Hochun crunching a Sarang chip with his eyes squeezed shut, holding a bag of Seoul Heat, on a red background

안녕,
Hochun here.

Snacks with Seoul

Years of chasing big flavors on camera, and this is the first snack I’m proud to hand you. Real gochugaru, white miso umami, fried in avocado oil.

Hochun, co-founder

Already Making Noise

Hochun asked people to try our chips. The reactions don’t lie.

Sarang tortilla chips arranged in a heart shape on a white plate

One Bag. One Meal.

25 cents from every bag goes to the Los Angeles Regional Food Bank. Details

SARANG MEANS LOVE · 사랑 ·

The Pre-sale Is Open

Pre-sale price: 20% off with code FIRST1000 through October 31 (first 1,000 orders). Free US shipping. Ships November 1st.

ORDER NOW

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HOW MUCH HEAT CAN YOU HANDLE?

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